Your Partners Hate Logging In. Meet Them on Slack

Are your partners ignoring the portal? Stop forcing logins. Learn how a PRM for Slack automates deal updates & drives real engagement where your partners actually work.

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Haydn
5 min read
Partnerships
prm for slack - journeybee integration

Let me guess, you’ve spent weeks building a beautiful, resource-packed partner portal. You’ve announced it, you’ve done the training, and you’re excited for the engagement to roll in.

And then... your top partner Slacks you: "Hey, any update on that Acme Corp deal?"

It’s the reality of modern partnerships. Your partners live in Slack. It’s their digital office, their main hub. Asking them to constantly leave it, log into another system, and hunt for information is a major point of friction. Every login is a barrier to engagement.

But what if you didn't have to force them to choose? What if you could bring the power of your partner program directly into the tool they already have open all day?

That’s exactly what the new PRM for Slack is. Journeybee and Slack integration is designed to connect your strategic partner management hub with the fast-paced world of Slack, making your partner engagement fully automated. Now, you can meet your partners everywhere (or at least meet them where they are most active, and online).

Three Game-Changing Ways You'll Use the Slack Integration

This isn't another notification bot. It's a two-way street that transforms how you and your partners work together. Here are the key ways you’ll use it every day.

1. The "Deal Update" Lifeline

  • The Old Way: A partner sends a lead into the "black hole." Days later, they're Slacking you for an update, forcing you to dig through your CRM, and manually type out a response.
  • The New Way: Your partner registers a deal in Journeybee. When your sales team updates the deal in your CRM, Journeybee automatically pushes a notification to the shared Slack channel: "🎉 Deal: Acme Corp has moved to 'Proposal Presented' stage! Value: $50,000". The partner gets instant visibility, feels valued, and you don't have to do a thing. Or even better, your partner sends you a lead directly through Slack, which lands into Journeybee. Again, you didn’t have to do anything.

2. Your Internal "Partner-Signal" HQ

The integration isn't just for partners; it’s also for your partner team. You can set up a private #partnerships channel to get a live feed of your entire partner ecosystem's activity.

  • Get Notified Instantly When:
    • A new partner registers a lead or deal.
    • A key partner logs into the portal after 30 days of inactivity.
    • A partner views a critical piece of content, like your new pricing sheet.This gives your team real-time intelligence, allowing you to engage proactively when the moment is right.

3. One Inbox to Rule Them All

Communication is scattered. A partner might ask a question in the Journeybee portal, follow up via email, and then send a reminder on Slack. How do you keep track?

Journeybee’s in-built messaging is the answer. It integrates with Slack and other apps to funnel all conversations into a single, unified thread within Journeybee. This means:

  • No more searching: You have a complete, chronological history of every conversation with a partner, no matter where it started.
  • Gather smarter insights: By centralizing communication, you can easily spot patterns, identify common questions, and understand what your partners really need to succeed.

The Real Business Value (Why Your CFO Will Care)

It’s all about driving tangible results:

  • Boost Partner Activation: By meeting partners where they are, you remove friction. More engagement naturally leads to more leads and more revenue.
  • Accelerate Your Sales Cycles: Real-time notifications mean faster follow-ups. When a partner gets an instant win notification, they’re motivated to bring you their next deal right away.
  • Save Your Team Hours of Admin Work: Automating status updates frees up your partner managers from being administrators, allowing them to focus on strategic coaching and recruitment.
  • Build Unbreakable Partner Loyalty: A transparent process builds trust. Partners who feel informed and valued are partners who stick around and sell more.

Setup is a Breeze (No, Really)

You don't need a developer or a week of training. Connecting Journeybee and Slack is a simple, three-step process you can do in minutes.

  1. Connect: Navigate to the Integrations section in your Journeybee settings and select Slack.
  2. Authorise: Securely approve the connection with your Slack workspace.
  3. Configure: Choose which notifications you want to send to which channels. That's it!

Your Partnerships Should Be About Engagement. Not Chasing.

It’s time to give up on forcing your partners to work the way you want them to. Start building your program around the tools and workflows they already love.

See Journeybee in Action and Book A Demo Tour.


Frequently Asked Questions

It boosts engagement by eliminating the #1 reason partners don't use portals: the friction of logging in. By pushing critical information directly to them in a tool they already use, you are making it effortless for them to stay in the loop and top-of-mind.

No. Your partners do not need a paid Journeybee seat. The notifications are pushed to your shared Slack channels, so as long as they are a member of that channel, they will receive the updates.

A simple bot just pushes information one way. Journeybee’s integration is a two-way street. It not only pushes updates to Slack but also integrates with our central messaging hub, allowing you to pull conversations from Slack into a single, trackable thread, giving you a complete 360-degree view.

Minutes. It is a simple process that requires no code and can be completed before you finish your next coffee.

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