What is Evergreen Content?
Evergreen content is content that stays relevant and valuable to readers for a long, long time. It's not tied to a specific news event or a passing trend. Think of "how-to" guides, ultimate guides, and detailed case studies. This type of content is a great asset for partner enablement because you can create it once, and your partners can continue to use it to educate themselves and their customers for months or even years. Providing your partners with a library of evergreen content is a scalable way to support their marketing and sales efforts.