Partnerships
What is Channel Management? A Blueprint for B2B SaaS Industry
Tired of plateauing sales? Revitalise your B2B SaaS growth with our channel management playbook.
17 min read
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How to Get More Lead Referrals From Partners: 5 Proven Tips (SaaS, Tech and Telecom)
Discover 5 proven tips to get more lead referrals from partners in SaaS, tech, and telecom. Learn how to scale your partner program and grow qualified pipeline.
12 min read
Measuring Impact in your Partner Program with Marketing Metrics (KPIs)
Go beyond basic metrics. Understand the true impact of your partner program with strategic marketing KPIs. Gain actionable insights to optimize and scale your partnerships.
17 min read
The Hidden Perks of Tech Partnerships: Finding Joy, Connection, and Personal Growth in Tech
Women leaders from Oneflow, Imajenative, Klippa, Pleo, Simployer, Bridge2Growth, and OvalEdge share their inspiring journeys in SaaS partnerships for International Women's Day.
9 min read
Portugal's Booming Tech Ecosystem: A Hotbed for Investment
Portugal's tech scene is exploding. Discover why it's a prime investment destination for startups and established companies.
19 min read
2025 Partnership Predictions from Industry Experts: GTM Strategy
2025 Partnership Predictions: Our Tech and SaaS Experts reveal the key trends shaping the future of go-to-market strategy, including partnerships, AI, and personalisation of partner programs.
14 min read
Checklist for your CRO approval: How to Get Your CRO's Buy-In with 5 Steps
We've put together a practical, 5-step checklist designed to help you get your CRO's buy-in and secure the funding you need to drive successful technology partnerships.
17 min read
How to Land a Tech Partnership Job in 2025: Your Guide to Success
Tech partnerships are booming! Learn the skills, tools, and strategies to land a high-paying role in 2025. Includes salary expectations and job outlook.
9 min read
3 Tips to Elevate Your Partner Marketing Strategy
Partner Marketing: 3 Tips for Success. Learn how to create collaborative campaigns that deliver exceptional results and boost your brand awareness.
11 min read
What is a Channel Partner (& How to Become the Preferred Partner)
Learn what a channel partner is and how to build a successful channel partner program. Discover the different types of partners, benefits, and strategies to become the preferred partner.
21 min read
What is a Quarterly Business Review: Exploring Strategy, Execution, and Optimisation
Are your Quarterly Business Reviews falling flat? Discover how to transform them into engaging, results-driven sessions that foster collaboration and unlock new opportunities.
21 min read
Scale Your Partner Channel in 10 Steps
Want to level up your partner program? Our 10-step guide will help you scale your channel and boost your bottom line. From simple strategies to mind-blowing tactics, we’ve got you covered.
21 min read
5 Warning Signs You Need a PRM Tool
Don't let your partner relationships slip through the cracks. Discover the 5 warning signs indicating you need a PRM tool to optimise your partner program and bring in more leads.
13 min read
The Monthly Buzz
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